The idea of the video is to present Capital's new mobile application and demonstrate it as a simple and effective tool for online trading with all benefits of its use.
The application helps its users to stay informed of financial events and respond to changes in the financial market in a timely manner. The main challenge of this project is to convey our idea of features and benefits of the application with emphasis primarily on the content in just 25 seconds - as briefly, but easily understandable and clear as possible. That is exactly why the video is quite dynamic which also emphasizes the rapid variability of the market and the need to make quick but deliberate decisions. The commercial is made in an elegant minimalistic design that does not distract from the essence of Capital's trading project and motivates to make your first trade on a credible fast-growing platform, despite all existing risks.
Watch our first video for Capital.com here.