FREŠ is an event agency from Vilnius with a unique approach to events organization. Every new event hosted by FREŠ is one of a kind with a new location, scenario and content.

The event organization sector is quite competitive in Vilnius, Lithuania. FREŠ agency needed to differentiate their brand identity and also emphasize their unique branding approach to events organization.

Bitsens team conducted a series of brainstorming sessions together with FREŠ representatives to understand the nature of the event agency and to define its unique selling points.

As a result, Bitsens developed brand strategy and positioning as well as supplied FREŠ agency with the brand identity including logotype, brandbook and corporate documentation. After a short period of time with the new brand identity, there was a long silence from the FREŠ team… all because of the huge number of new customers and orders. Enjoy our branding work below!